case study

Stokomani is a French discount retailer. Founded in 1961, the brand has 130 stores. The company faces a significant challenge recruiting store managers to support its expansion in France.


The results

pre-selected candidates
permanent contracts were signed on the event day
% increase in Indeed reviews

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« We have worked with Ideuzo since 2019. We were impressed by their pragmatic and rational approach. Through effective measures, Ideuzo teams address our needs for process simplification, sourcing structuring, budget optimization, and enhancing our employer brand reputation. »

The challenges

Implementing effective methodologies and tools to identify potential candidates was one of the main challenges. Additionally, corporate social responsibility (CSR) initiatives needed to be promoted to enhance employer brand visibility and appeal. These actions aimed to attract and retain the talent necessary to support company growth.

The solutions

  • Organizing an atypical job dating event featuring an escape game to assess candidate behaviors, a company presentation, and flash interviews
  • This initiative was supported by a communication campaign to attract new talents and a sourcing strategy that promoted direct interactions with pre-qualification before the event.
  • Finally, a data scan was implemented to track applications in real time, allowing adjustments based on current needs

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